I spent a good amount of time yesterday working on the kiln, glass and tools package that I want to offer through the studio before the holidays, and I think my approach so far has been flawed. The goal should not be to put *everything* I would use in it, the goal should be to include what's truly necessary to start, and let the recipients build from there. I feel an analogy with the Intro to Kiln-forming class coming on: Break up what I see as the essentials into manageable stages. The kit I initially put together with help from Lori retailed at... Oh I am such an idiot.
I just pulled up the spreadsheet that I so diligently compiled and discovered I had fallen victim to one of the classic blunders. No, I hadn't become involved in a land war in Asia, nor had I gone in against a Sicilian when death was on the line. Nonetheless, Bill Gates is turning away while shaking his head sadly at me. I wanted to offer two kiln options--a square and an octagon--and instead of giving a choice, I had included both in the total cost. It was such a Homer Simpson moment I have to say it... Doh!
Okay, so the kit really retails at $1,787 (instead of the $2,596 I originally totaled). Unfortunately, I do not have a keystone markup on almost anything that goes into it, so my cost--without shipping--is still over $1,000. I want it to sell it for under $1,000, and I can't lose money on it. I don't have to make money on it--Ow! Lori just slapped me in the head from all the way up in Dunwoody. Okay, I *do* have to make *some* money on it as I reconcile myself to the fact that I am running an ostensibly for-profit business, not a 501 (c) for other people with a glass habit. So I go back to the drawing board and I start winnowing items off and putting them into the for-later bucket. I already have the strip and circle cutters in there, guess I need to add more so they won't be lonely.
Later today I'll be heading up to Taylor Kinzel in Roswell where I have over $8,000 in new work for the 8th Annual Glass Show. It's my favorite time of the year to get gussied up, drink champagne with other artists, and talk to people about glass.
1 comment:
You shouldn't kick yourself. You DID figure it out...
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